After social justice attorney and women’s right activist Sandra Fluke announced her run for State Senate in California, I worked with her team to execute a comprehensive strategy across all digital platforms. This included websites, petitions and social media during her primary race.
Around the time of the Hobby Lobby Supreme Court decision, I helped the campaign create a joint petition with the DCCC standing up for women’s reproductive rights, which received national attention and was featured on the front page of Politico. I then suggested that Ms. Fluke write a post in DailyKos which became one of Kos’ most virally shared posts at the time of its publication. A first time candidate in a crowded field of eight, Ms. Fluke won a top two victory on primary day, ensuring a move to the general election.